The National Hockey League is in the business of producing edge of your seat playoffs series, bone-crunching hits and recyclable water for the Northwest. In fact, they have produced 6.7 million gallons of water through their Gallons for Goals initiative program. This program aims to replenish the depleting water supply of the Deschutes River through a 1,000 gallon replenishing effort through every goal scored. At the end of the season, the NHL’s highly-skilled players, scored a combined 6,726 times.
According to deschutesriver.org, Deschutes River has had a history of “low streamflows…habit degradation, water quality problems and [an] unhealthy habitat for fish and wildlife.” There is a water conservation effort in-tact that is producing canals to replenish waters and educating farmers about on-site farm efficiency.
The NHL is also protecting other fresh water programs through it’s PSA titled “Hockey Depends on Water” program.
The NHL and NRDC PSA aims to raise public consciousness about the threat of water scarcity and its effect on the environment, recreation and youth participation in sport.